HARARE, Jul 10 2014 (IPS) – For 22-year-old Moselyn Muchena, a final year computer science student at the University of Zimbabwe, it seemed obvious to create a mobile application offering easy access to services in the local catering industry, largely because of the huge number of female entrepreneurs in that sector.
“The kinds of problems these women are going through inspired me to come up with an innovative application for the industry called ORDER NOW, through which they can [post] their menus and specials, as well as their location and the prices of items.
“The application is also interactive, allowing customers to share [their reviews] on other social networks platforms … and it offers a platform for feedback, which is vital for businesses,” Muchena told IPS. The app also allows for advertising.
“We want to tap into the creative and innovative base of 52 percent of the population. Imagine what the world has lost in innovation due to the lack of or fewer women in these creative spaces” – TechWomen Zimbabwe
“I am grateful to get this opportunity to create a culinary application that can be used by restaurants, where mostly women dominate the field,” she said, adding that she hoped her app will have a global reach. Read more at IPS News Agency
Moselyn Muchena
